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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Tony Laithwaite, founder-chairman of Direct Wines/Laithwaites, the world’s largest direct-selling wine business</image:caption>
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      <image:caption>The book is featured in le Figaro, one of France’s leading newspapers, and in one of its promotional videos</image:caption>
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      <image:caption>To see the Wake Up the Brazilian in You ebook click here</image:caption>
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      <image:caption>Even more surprisingly, many went on to complete a third set of questions detailing likes and dislikes of more specific flavours such as coffee, chocolate and licorice. The data contained within these forms was like gold dust.</image:caption>
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      <image:title>Consultancy</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/1620126083042-USY1ZIM8L89FB1QIX4M3/Screen+Shot+2021-05-04+at+11.46.27.png</image:loc>
      <image:title>Consultancy</image:title>
      <image:caption>Even the photographs varied depending on the reader. Each dish was shot - by Cath Lowe - with three different wines, allowing us to truly personalise the advice</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/1620129577349-1IK0GKYMLE4V57GQ8JS1/Screen+Shot+2021-05-04+at+12.18.54.png</image:loc>
      <image:title>Consultancy</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/1620142725287-JV9JBP3P94MP68A4YNS1/Screen+Shot+2021-05-04+at+16.38.05.png</image:loc>
      <image:title>Consultancy</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/1620142403214-5MKT4AWOTCLK9OOOZXRA/Screen+Shot+2021-05-04+at+16.32.26.png</image:loc>
      <image:title>Consultancy</image:title>
      <image:caption>For a sample of the Four Seasons ebook, click here</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/1620145217695-1Y47QBGYBWUOO93GOWDY/question-mark-2010011_1920.jpg</image:loc>
      <image:title>Consultancy</image:title>
      <image:caption>Image by Gerd Altmann from Pixabay</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/1620289058342-2UB0DQLCUYTGPBD4F7NJ/Screen+Shot+2021-05-06+at+09.14.26.png</image:loc>
      <image:title>Consultancy</image:title>
      <image:caption>Just as we loved seeing the book featuring and being well reviewed by top food writers, who will hopefully also be introducing Malartic to potential new customers, and/or nudging the memories of those who know the name but may never have tried or bought it.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/1620141299421-3UX1SI8AHZVYGD0WFB2N/mcguigan+iphone5.png</image:loc>
      <image:title>Consultancy</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/1620140428956-HW4C3S5T4DJLRHP6CAE2/MCG-77Screen+Shot+2021-04-20+at+11.55.17.png</image:loc>
      <image:title>Consultancy</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/1619543992334-O1IJLX0G3H8X6YBZSXDK/Screen+Shot+2021-04-27+at+18.17.59.png</image:loc>
      <image:title>Consultancy</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/1620137118980-24YZICWQDQYT9WK82ZVA/mcguigan-phone-3.png</image:loc>
      <image:title>Consultancy</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/1622126694136-OR215C6EK5CEB10Q5NN1/Screen+Shot+2021-05-26+at+10.09.44.png</image:loc>
      <image:title>Consultancy - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/1620141965250-8PU1L9RZEWFBR46D0GER/question-mark-2010011_1920.jpg</image:loc>
      <image:title>Consultancy</image:title>
      <image:caption>Image by Gerd Altmann from Pixabay</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/1620145374889-4LBY50H7KFC9HHLIUKNI/question-mark-2010011_1920.jpg</image:loc>
      <image:title>Consultancy</image:title>
      <image:caption>Image by Gerd Altmann from Pixabay</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://winethinker.com/contact</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-11-01</lastmod>
  </url>
  <url>
    <loc>https://winethinker.com/enthusiasms</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-05-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/a48d05e6-edd9-46aa-b2ed-11a3a18b93d2/Screen+Shot+2021-05-03+at+10.51.26.png</image:loc>
      <image:title>Enthusiasms</image:title>
      <image:caption>PLAYLIST - May 5th 2021 marks the 10th birthday of the world's most iconic scent. Here's a playlist riffing on aromas and the number 5, with tracks from Prince, Bowie, Rag n' Bone man, Django Rheinhardt, Dave Brubeck and Debussy - among others</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/45d9c577-2e9f-4f90-9064-b43a34cfbd70/Screen+Shot+2021-05-04+at+10.51.00.png</image:loc>
      <image:title>Enthusiasms</image:title>
      <image:caption>NOVEL - An extraordinary, haunting novel that raises questions about what it means to be a human being.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/045bd9df-1670-4056-a488-b132ba363b0b/Screen+Shot+2021-05-04+at+10.57.51.png</image:loc>
      <image:title>Enthusiasms</image:title>
      <image:caption>PLAYLIST - At midnight GMT, May 1st 2000, US military obeyed President Clinton's order to stop scrambling Satellite GPS signals. At a stroke receivers became 10 times more accurate, changing the way we live...</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/4246f803-dd01-4ab9-9f59-0bc383570499/Screen+Shot+2021-05-04+at+11.01.15.png</image:loc>
      <image:title>Enthusiasms</image:title>
      <image:caption>TV SERIES - Parisians- and some of France's top movie stars - taking the piss out of themselves. Beautifully written, acted and directed. Very, very classy and quite addictive.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/047cad2c-2632-4d00-90cf-94d670df630c/Screen+Shot+2021-05-04+at+11.08.09.png</image:loc>
      <image:title>Enthusiasms</image:title>
      <image:caption>YOUTUBE INTERVIEW - John Cleese being interviewed by John Hodgman over 90 minutes is simply great viewing. Hodgman is drily funny and brings out the best from Cleese who pulls out some lovely anecdotes - while making a fair few thought-provoking comments</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/32702f59-2bd1-436d-a4fd-fe13d61bf531/Screen+Shot+2021-05-05+at+12.28.19.png</image:loc>
      <image:title>Enthusiasms</image:title>
      <image:caption>YOUTUBE MUSIC CLIP - The new 'director's cut' of Prince playing While My Guitar Gently Weeps is stunning enough, but I love this image of Dhani Harrison looking just like his dad and so obviously relishing how the Purple One is polishing the family jewels.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/cd657dbc-97e4-4b40-81e9-3f98575c7029/Screen+Shot+2021-05-07+at+18.33.12.png</image:loc>
      <image:title>Enthusiasms</image:title>
      <image:caption>BOOK: Essential background reading for anyone following news reports of why Puti's apparent so obsession with Ukraine, China's appalling behaviour in Xinjiang and how the US we know today was built on multi-million dollar deals with Russia and France and a war with Spain.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/62ad9253-0334-485a-986a-7e7c1b8b7107/Screen+Shot+2021-05-07+at+22.23.55.png</image:loc>
      <image:title>Enthusiasms</image:title>
      <image:caption>MOVIE: The Sound of Metal. This first effort from director, Darius Marder, feels like an accomplished European art house movie. It takes its time but packs in so much between the lines. Mesmerising, haunting...</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6078a744ea66fd6d17b6cc01/4eb26821-e667-44e9-bdfa-a928ddc808e7/choc-salt.png</image:loc>
      <image:title>Enthusiasms</image:title>
      <image:caption>Chocolate: purists may disagree, but I think this is really delicious Not knowing where the beans were grown doesn't reduce its appeal for me. However, I guess providing that information might increase it for some people and even go as far as make them imagine that it tastes better. But of course, then it would almost certainly cost significantly more...</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://winethinker.com/new-page</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-05-04</lastmod>
  </url>
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    <loc>https://winethinker.com/resources</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-05-18</lastmod>
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    </image:image>
  </url>
  <url>
    <loc>https://winethinker.com/the-value-of-a-brand</loc>
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    <lastmod>2024-04-02</lastmod>
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    <lastmod>2025-04-14</lastmod>
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    <lastmod>2025-08-21</lastmod>
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</urlset>

